flyTag Bluetooth Beacons for Precise Mobile App Positioning. Use Cases for ClientPulse App and CDP Platform

The technology allows communicating to a business mobile app its precise spatial position in real-time with accuracy ranging from 30 meters to 1 centimeter.

Brief Introduction to the Technology

Solution components: Bluetooth beacon with specialized software, SDK in ClientPulse mobile app (or Business app), backend service — ClientPulse CDP for analytics, BT beacon and event management.

FlyTag beacon sends personalized notification to customer's smartphone

FlyTag beacon automatically sends personalized notifications to smartphones

ClientPulse CDP Platform

flyTag Beacon

Bluetooth beacon with accuracy from 30m to 1cm. Easy installation, up to 1 year battery life.

Mobile App + SDK

Integration into your app or use ready-made ClientPulse. Automatic detection.

ClientPulse CDP

Analytics, beacon management, events, triggers, real-time personalization.

Use Cases

Low complexityNo integrations

Case 1: Personnel Analytics

The simplest implementation case — a time tracking and personnel presence system based on beacons.

How it works:

Employees install the ClientPulse mobile app
When entering the premises, the beacon automatically records presence
All data is collected in the ClientPulse CDP analytics system

Advantages:

✓Doesn't require complex technical integrations, just place the beacon at the entrance
✓Cheaper than installing surveillance cameras, no biometrics and personal data complications
✓Simple implementation — just install the app for employees
✓Automated time tracking

Application: Offices, warehouses, production facilities — anywhere personnel presence control is needed.

Medium/High complexityIntegrations required

Case 2: Trigger Actions

A person's appearance in the beacon's range automatically triggers a specific action or process.

Action examples:

Door opening — access control system
Sending notifications — arrival information
Event logging — movement tracking
Equipment activation — process automation

Features:

Requires integration with external systems (access control, smart home, etc.)
More complex technical implementation
Higher implementation cost

Application: Premium offices, medical facilities, logistics centers, smart buildings.

Hotel example: A beacon is placed inside the room with a small detection radius. When a housekeeper enters the room, she "checks in" and this serves as a report that she cleaned the room, but also provides understanding of where she is now. Management always knows where the staff is located.

Medium complexityMinimal integrations

Case 3: Marketing

When a customer with the installed app enters the beacon's range, the system automatically sends them personalized marketing messages.

Mechanics:

Customer enters the beacon's range (store, restaurant, shopping mall)
App detects the beacon
Automatically displays a push notification with a special offer, in-app banner (promo screen), or personalized promotion/coupon

Advantages:

✓Targeted offers at the right time and place
✓Increased conversion through geolocation
✓Works through business's own app or ClientPulse App

Application: Retail, restaurants, shopping malls, museums, exhibitions, airports.

Comparison Table

Characteristic	Personnel Analytics	Trigger Actions	Marketing
Complexity	Low	High	Minimal/Medium
Integrations	Not required	Required	Minimal (within app)
Cost	Low	High	Medium
Segment	B2B	B2B	B2B/B2C
Implementation time	Fast	Long	Medium

Ready to Implement the Technology?

Brief Introduction to the Technology

Solution components: Bluetooth beacon with specialized software, SDK in ClientPulse mobile app (or Business app), backend service — ClientPulse CDP for analytics, BT beacon and event management.

FlyTag beacon automatically sends personalized notifications to smartphones

ClientPulse CDP Platform

flyTag Beacon

Bluetooth beacon with accuracy from 30m to 1cm. Easy installation, up to 1 year battery life.

Mobile App + SDK

Integration into your app or use ready-made ClientPulse. Automatic detection.

ClientPulse CDP

Analytics, beacon management, events, triggers, real-time personalization.

Use Cases

Low complexityNo integrations

Case 1: Personnel Analytics

The simplest implementation case — a time tracking and personnel presence system based on beacons.

How it works:

Employees install the ClientPulse mobile app
When entering the premises, the beacon automatically records presence
All data is collected in the ClientPulse CDP analytics system

Advantages:

✓Doesn't require complex technical integrations, just place the beacon at the entrance
✓Cheaper than installing surveillance cameras, no biometrics and personal data complications
✓Simple implementation — just install the app for employees
✓Automated time tracking

Application: Offices, warehouses, production facilities — anywhere personnel presence control is needed.

Medium/High complexityIntegrations required

Case 2: Trigger Actions

A person's appearance in the beacon's range automatically triggers a specific action or process.

Action examples:

Door opening — access control system
Sending notifications — arrival information
Event logging — movement tracking
Equipment activation — process automation

Features:

Requires integration with external systems (access control, smart home, etc.)
More complex technical implementation
Higher implementation cost

Application: Premium offices, medical facilities, logistics centers, smart buildings.

Medium complexityMinimal integrations

Case 3: Marketing

When a customer with the installed app enters the beacon's range, the system automatically sends them personalized marketing messages.

Mechanics:

Customer enters the beacon's range (store, restaurant, shopping mall)
App detects the beacon
Automatically displays a push notification with a special offer, in-app banner (promo screen), or personalized promotion/coupon

Advantages:

✓Targeted offers at the right time and place
✓Increased conversion through geolocation
✓Works through business's own app or ClientPulse App

Application: Retail, restaurants, shopping malls, museums, exhibitions, airports.

Characteristic

Personnel Analytics

Trigger Actions

Marketing

Complexity

Low

High

Minimal/Medium

Integrations

Not required

Required

Minimal (within app)

Cost

Low

High

Medium

Segment

B2B

B2B/B2C

Implementation time

Fast

Long

Medium